Show your Capitola love. From sweatshirts and tees to mugs, hats, and totes — every shop in our village puts their own spin on seaside style. Take home a little slice of Capitola with you… ☀️ #CapitolaVillage #ExperienceCapitola #CapitolaBeach #VisitCapitola #CapitolaWharf #VisitSantaCruz | Capitola Village

In the heart of our village, where the ocean breeze meets the hum of friendly conversation, you’ll find Vanity By The Sea - a boutique known for its stylish sunglasses and its warm, personal service. Owner Serina Hughes has been greeting locals and visitors here since 2016, creating a shopping experience that feels like more catching up with a friend than simply making a purchase. Whether you’re a local strolling through our village or a visitor soaking in the scenery, a stop at Vanity By The Se

Studio About Her is all about turning everyday moments into meaningful rituals. From curated goods to self-care treasures, this charming boutique brings together artistry, wellness, and a touch of inspiration. Think of it as a cozy corner where style meets soul — the perfect spot to discover something beautiful, something thoughtful, and something just for you. 📍110 Capitola Ave #2, Capitola, CA 95010 | @studioabouther #CapitolaVillage #CapitolaBeach #CapitolaByTheSea #VisitCapitola #CapitolaWh