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To improve its content strategy and collaboration with the marketing and sales departments, The Philadephia Inquirer ...
Schibsted created its user interest predictions (UIP) model to ensure it not only delivered valued personalised experiences ...
Print is evolving, not fading. At the INMA South Asia News Media Festival in Mumbai, publishers and marketers championed print newspapers as trusted, localised, premium platforms. With creative ...
Commerce: In an increasingly saturated digital landscape, commanding attention is paramount. The brochure Super Push addresses this challenge head-on, offering a potent blend of visibility and ...
South Asian media companies are moving from data collection to intelligent activation, using first-party data to drive ...
A mongst the many changes brought about by the changing landscape is the decline of traditional advertising sales. For ...
South Asian media companies are embedding personalisation into every layer of their operations — from AI-powered newsrooms to chatbot-driven advertising. At the INMA South Asia News Media Festival in ...
At INMA's South Asia News Media Conference in Mumbai, advertisers and publishers embraced strategic reinvention. From AI-led ...
At the INMA South Asia News Media Conference, AI emerged as a company-wide catalyst — reshaping editorial workflows, ...
INMA World Congress of News Media 2026: In 2026, we’ll meet at the heart of a city that symbolises transformation, openness, and change — surrounded by landmarks that tell the story of Europe ...
H ave you noticed ChatGPTs new tiles? These look very publisher friendly in that they encourage click-through to sites.
Video: We wanted to try and do something different for the 30 year anniversary of the Tiananmen Square Crackdown. So many anniversaries have passed. That day has been analysed in so many different ...
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