Shavone Charles will lead the London-based brand’s cultural strategy across music, entertainment, fashion and lifestyle.

FIFA and TikTok announce creator correspondents for World Cup. Soccer-focused TikTok creators from 22 global cities have been ...

Xfinity released The Invite, its fun new World Cup spot created in-house by Xfinity Creative in partnership with newly ...

Lenovo, official technology partner of the 2026 Fifa World Cup, is showcasing its AI in a 30-second film directed by Owen Trevor Black through Rattling Stick.

How brands are shifting from experimental tools to building a marketing infrastructure for an AI-first future.

Features range from allowing users to book full holidays inside the platform to prioritising brand-owned pages in TikTok search results.

YouTube reported that in the second half of 2025, the platform introduced improvements to Demand Gen campaigns that drove a 30% increase in conversions or conversion value for advertisers, according ...

VML Intelligence’s Marie Stafford and Emma Chiu join the podcast to unpack the "Future 100," the rise of "dysoptimism" and ...

Disney+ played a starring role in the media and entertainment giant’s presentation on Tuesday, but sports — particularly ...

The South Korean luxury automaker’s first campaign for the market is one of several recent initiatives, which also includes a ...

Mother’s Day has come and gone, but its sentiments still hover over this week’s brand work, starting with a dating app aiming to change the conversation around “mama’s boys,” a Ford spot built around ...

Jeep has been recognized by Brand Keys as America’s “most patriotic brand” for the past 25 years straight based on its annual ...