In 2026, these will be the most transformative trends redefining sustainable beauty, travel, fashion, and wellbeing. What will 2026 look like? From our perspective here at Ethos, there’s a critical ...

Lagos Fashion Week has been awarded the 2025 Earthshot Prize for its groundbreaking approach to sustainable design, marking a historic win for African fashion and its influence on the global move ...

Dua Lipa launches DUA in partnership with Augustinus Bader: a clean, three-step skincare line powered by TFC5 technology and priced for younger skin at an accessible level. The success of Hailey ...

Coach’s new partnership with Bank & Vogue transforms vintage corduroy into elevated, limited-edition handbags — showing how circular fashion can look, feel, and sell like luxury. Coach has joined ...

Celebrity-tested stacks, expert-backed fit, and traceable materials offer a modern, deeply practical guide to choosing a wedding band you will love for years. Charli XCX’s city-hall wedding delivered ...

From algae-based couture to kelp-derived yarns, fashion’s next material frontier is emerging from the ocean floor. In September 2024, Keel Labs introduced its seaweed-based fiber Kelsun at the Stella ...

Menopause is a booming business. As social media personalities sell “solutions” for hormonal health, experts warn that the line between empowerment and exploitation is blurring — leaving many women ...

Butter is back, and so are its dairy-free rivals. Meet the new generation of cultured, small-batch vegan butters redefining craft, flavor, and performance. Butter is the ingredient of the moment. From ...

Bringing durability and sustainability to industries notoriously harmful and wasteful, textile innovations Flwrdwn and Seawool are leading fashion away from conventional materials like wool and down ...

These luxe beauty and personal care brands are leading the way with clean ingredients, ecological commitments, innovative packaging, and so much more. The beauty industry is undergoing a ...

All products featured on Ethos have been independently selected by our editorial team. When you buy something through our links, Ethos may earn an affiliate commission. From sexy lace to sensible ...

Finding the right pomade transforms your daily routine from messy struggle to effortless style. Here’s what actually works for different hair types and styling goals. Can you remember those days when ...