Pete Davidson, star of SNL, promoted Taco Bell breakfast around a year ago. My friends and I’s favorite fast-food restaurant is Taco Bell and when I saw this commercial, I knew I had to try the ...

Taco Bell’s new menu initiative—which garnered over 40,000 custom order submissions—involves direct input from customers.

Taco Bell just added three new items to its national menu – with one twist: they were all dreamed up by real fans. After the ...

Liz Matthews is considered the GOAT of new product ideas, testing hundreds to develop viral hits like Doritos Locos Tacos and ...

Taco Bell is bringing fans a brand-new sauce. Though it isn't doing it alone. On Monday, the fast food giant announced the addition of Disha Hot, a sauce inspired by musician Omar Apollo’s family’s ...