One of the primary objectives of the Swiss watch industry is to navigate both rigid tradition and a need for modern relevance. No one has done that better than Swatch. While high-end manufacturers ...

Grand Seiko Shunbun Changes Color In Different Light Dial shifts between pink, silver, and grey depending on lighting #GrandSeiko #Shunbun #Watches ...

Seiko has added a set of new military-inspired watches to its 5 Sports lineup. Called the Sports Field, the quartet of ...

While the traditional watch market softened, the toy market went nuclear, and Swatch's marketing team would have been paying close attention.

The partnership no one predicted somehow feels natural for Tudor, even if it sparks connections with another brand in some ...

Lex selects some Antiquorum auction highlights that might fit your budget ✓ Make a big watch dream come true without breaking ...

Yes, yes, yes, the fashion in The Devil Wears Prada 2 is largely fabulous and has already been well discussed, but what of the watches featured? Well, I’m glad you asked. Because the film is littered ...

Grand Seiko and Longines have introduced new dive watches in 2026 that showcase contrasting strengths in precision and design. Grand Seiko’s Spring Drive UFA Ushio 300 delivers ±20 seconds annual ...

Grand Seiko has announced two new dive watches in the blue SLGB023 and the green SLGB025, powered by an ultra-accurate UFA ...

Grand Seiko has done something remarkable with the Spring Drive U.F.A. Ushio 300 Diver. Unveiled at Watches and Wonders ...

Tim Richardson, co-founder and CEO of Exquisite Timepieces, looks at the top 12 best investment luxury watches for 2026.

The latest addition to Seiko's Cocktail Time watch collection is named after a Japanese gin cocktail, the Silver Bullet.