Indian ad currency body BARC has a new Chairman, Gaurav Banerjee, who is MD and CEO of Sony Pictures Networks India (SPNI) - ...

Attention measurement specialist Amplified has Creative Testing AI, a self-service, fully automated solution giving ...

In London, investment firm H.I.G. Capital has announced the completion of its acquisition of Kantar Media, which was agreed ...

Chicago-based Orchard has teamed up with German purchase intent and price validation specialist Horizon, integrating the latter's software into its suite of solutions. Social media-based product and ...

In Denver, Colorado, data-driven CTV ad firm Strategus has launched an attribution system called SalesLink for Auto, directly linking CTV ad exposure to real-world sales outcomes for its automotive ...

US company InnovateMR has upgraded its Text Analyzer AI-driven solution, which now detects AI-generated content and provides deeper contextual analysis and customizable controls. InnovateMR is ...

US tech consultancy and researcher Forrester has announced financial results for the second quarter of 2025, ended June 30th, ...

Connected eCommerce platform Criteo has promoted Sherry Smith to the role of President, Retail Media; and expanded the role ...

US-based media intelligence firm SambaTV has announced a strategic partnership with omnichannel measurement and attribution ...

Marketing agency Walker Sands has launched the AI Domain Impact Index, aiming to help B2B companies maximize the ...

In the US, product data platform and real-time shopper insights provider Harmonya has received an investment from major ...

Barb, with partner Kantar Media, has today begun its regular reporting of TV-set viewing of 200 selected YouTube channels.