U.S. mobile behavior is becoming harder to track—and even harder to predict. New Q1 2026 data from RealityMine® shows that while consumer attention remains heavily concentrated within a handful of ...

Discover how revealed preference theory explains consumer choices by observing purchasing behavior, holding income and prices ...

General Motors has agreed to pay $12.5 million dollars to settle claims that the automaker illegally sold location and ...

Most AI systems are trained on historical data. When conditions shift due to changing consumer sentiment, models trained on ...

NielsenIQ (NYSE: NIQ) has announced the release of its new global report, The Commerce Revolution: Where East Meets West , which examines how Eastern-led commerce innovation and Western retail media ...

Price sensitivity is the degree to which the price of a product affects consumers' purchasing behaviors. Generally speaking, ...

The Self-Reflection Mode offers behavioural insights based on observed actions, emotional signals and gaps between consumer ...

Consumer sentiment continued to decline this month, reaching a fresh record low, as the war in Iran drags on, keeping energy ...

Today, OpenAI is emerging as a key beneficiary of this shift, as ChatGPT increasingly plays a role in decision support and ...

For the first time, marketers, advertisers and media agencies can trend five full calendar years of South African consumer behaviour, media consumption and spending patterns from a single, nationally ...

Consumers often require multiple influencer touchpoints before purchasing, making repetition critical for conversions today ...