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Why people trust influencers more than brands – and what that means for the future of marketing
This perceived intimacy helps explain why consumers often trust influencers more than brands. Though the parasocial relationship isn’t mutual, it feels real. That emotional closeness cultivates trust, ...
Roget is an ASCAP-affiliated composer, serves as a board member of the Game Audio Network Guild, and is represented by Cheryl Tiano of The Gorfaine-Schwartz Agency and Greg O’Connor-Read of Top Dollar ...
Jeff Goldblum gave Savannah Guthrie an impromptu piano lesson on the Today set. Goldblum and Jonathan Bailey appeared on ...
Management behaviors that foster employee engagement by Paul J. Zak Companies are twisting themselves into knots to empower and challenge their employees. They’re anxious about the sad state of ...
Florida Studio Theatre is celebrating the rebels, romantics and risk-takers who turned 88 keys into pure magic. From Billy ...
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