Each stage of life brings its own wisdom, perspective, and natural changes. For women over 45, those changes often come alongside shifting hormones, evolving priorities, body changes, and fuller ...

Shapermint, the shapewear and intimates brand worn by more than 12 million customers, today announced the completion of a three-episode brand partnership with SHERRI, the nationally syndicated daytime ...

Take a scroll through your social media feeds, and you’ll encounter countless picture-perfect selfies, flawless makeup looks and size small body types. Social media has evolved from a place to ...

Just in time for Mother's Day, Shapermint is using a new crop of influencers to encourage women to feel better about their bodies, curves and all. With some 8 million customers, the shapewear and ...

Per Market Research Firm The NPD Group: As of the 12 months ending November 2020, Shapermint held a 20.4% share of the U. S. women’s shapewear marketplace. Shapermint is also responsible for 7 of 10 ...

Shapewear—undergarments that compress women's bodies to make them look slimmer—has long been viewed as a category that pushes unrealistic standards of beauty. DTC start-ups like Shapermint are trying ...

Ofc, as a card-carrying member of the Itty Bitty Titty Committee, I'm not the most reliable source when it comes to determining whether a wireless bra is actually supportive. That's why I tapped some ...

Financial terms of the acquisition were not disclosed. As part of the deal, Trafilea will also acquire the BodPod podcast. Citing a recent body image survey from Good Housekeeping, Trafilea said that ...

NEW YORK--(BUSINESS WIRE)--Shapermint, the fast-growing DTC intimates marketplace and creator of brands Empetua and Truekind, today announced that CMO and Co-founder Massimiliano Tirocchi was named to ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. Shapermint, the fast-growing, size-inclusive online shapewear ...