Puma just dropped a 'Wicked'-inspired collection of apparel and footwear online now. We broke down the collab to show you what you should be shopping.

Puma SE plans to slash 900 more jobs and sharpen its focus on running, football and training as the German brand looks to ...

The athletic brand’s reset — announced earlier this year and still in its early stages — touches wholesale, DTC and all ...

The world's third biggest sportswear brand is cutting jobs and accelerating its revitalization program as it leans on core ...

Puma Biotechnology (($PBYI)) has held its Q3 earnings call. Read on for the main highlights of the call. Puma Biotechnology’s ...

Former Indiana Pacers guard Reggie Miller wore the PUMA Hali 1 basketball shoes in a viral video showcasing his jump shot.

Puma's share price has halved since the start of this year as it loses ground to rivals in an increasingly competitive ...

In Q3 2025, Puma implemented measures to strengthen its base for 2026 and beyond, cutting lower-quality wholesale business, ...

However, PUMA has to address the fact that it has "become too commercial, which is reflected in muted brand heat, low ...

As a result, Maria Valdes, previously Puma’s chief product officer, has been named chief brand officer, overseeing the new ...

This article on Puma's fashion Web3 strategy is part of our Vogue Business Membership package. To enjoy unlimited access to Member-only reporting and insights, our NFT Tracker and TikTok Trend Tracker ...

Karthik Balagopalan steps down as PUMA India MD to prioritize family, after two years in the role since August 2023.