Founder Georgia Larsen finds Gen Z customers are drawn to less restrictive bralettes, inspiring her to explore different ...

Sex and the City's Carrie Bradshaw invented the no-pants look 24 years ago. Here are the pantless 'fits she sported on the ...

For many women, bras are simply uncomfortable, something they tolerate, not enjoy. The tight bands, strap marks, and unforgiving underwires make bras more of a necessary evil than a comfort accessory.

We’re all looking for the same things in a bra: support without constriction and a form that complements the natural shape of your breasts. If you can wear it with just about any outfit, even better.

Whoopi Goldberg and Joy Behar had an all-too-real moment on this morning’s episode of The View.

We independently review everything we recommend. We may get paid to link out to retailer sites, and when you buy through our links, we may earn a commission. Learn more› By Zoe Vanderweide Zoe ...

MAPLEWOOD, Mo. — A sports bar dedicated to exclusively showing women's sports will open in Maplewood, Missouri. The Sports Bra will open at 7344 Manchester Road in Maplewood. The bar is expected to ...

Ready to feel old? Kylie Cosmetics officially turns 10 next month. Back in 2015, an 18-year-old Kylie Jenner changed the beauty landscape forever when she launched her eponymous makeup brand. Now a ...

A Calgary entrepreneur featured on Dragons’ Den Thursday received a deal for her company Mindd Bra and Body — an undergarment company designing wire-free bras for women of all sizes. Helena Kaylin, ...

ALL RIGHT, MICHELLE, THANK YOU. MILLIONS OF PEOPLE ACROSS THE COUNTRY AND HERE IN THE PIEDMONT TRIAD WILL HIT THE STREETS TOMORROW TO TAKE PART IN THE SECOND NO KINGS PROTEST. ORGANIZERS SAY IT SERVES ...