Jordan Brand CMO Caitlin Sargent sees the NBA All-Star Game as a key event for building culture and community, and honoring ...

The Jordan Luka 3 sneakers are lightweight and comfortable with an “IsoPlate” for additional stability and security. While ...

One of the most iconic logos in all of footwear is getting memorialized on a new piece of outerwear from Nike, Inc.’s Jordan Brand. Dubbed the Air Jordan Skyline Gore-Tex Jacket, the new jacket is ...

As Jalen Hurts prepared for Super Bowl LIX, his custom PE cleats carry a message as bold as his game: Greatness is unbannable.

After a blockbuster trade, NBA superstar Luka Dončić is officially part of the L.A. Lakers — and he's bringing his signature ...

Nike sneakers are once again showcasing its innovation for Valentine's Day by celebrating love through new designs.

For the first time in his career, Orlando Magic forward Paolo Banchero will soon have a sneaker with his logo publicly ...

With 14th February creeping closer, we’ve put together a swoon worthy list of the hottest Valentine’s Day sneakers for 2025.

The Air Jordan 13 is one of the most popular silhouettes in the Jordan brand. It has gone through numerous makeovers and ...

All three snowboards featured the Jordan Brand 'Jumpman' logo on them. Which begs the question— has Zeb Powell become the first snowboarder to ink a contract with the international basketball ...

All three snowboards featured the Jordan Brand 'Jumpman' logo on them. Which begs the question— has Zeb Powell become the first snowboarder to ink a contract with the international basketball ...