The Jordan Luka 3 sneakers are lightweight and comfortable with an “IsoPlate” for additional stability and security. While ...

Jordan Brand CMO Caitlin Sargent sees the NBA All-Star Game as a key event for building culture and community, and honoring ...

Jordan Brand is celebrating Paolo Banchero’s journey from Seattle to the NBA with a special Player Edition of the Heir Series ...

The NBA All-Star Weekend is a cultural event that brings the global sports, fashion, and entertainment industry together.

Orlando Magic All star Paolo Banchero and the Nike/Jordan brand unveil Banchero’s first signature shoe. The Paolo Banchero ...

Jordan Brand enlisted its signature athletes and entertainers for its "Greatness is Unbannable" campaign video launched ...

For the first time in his career, Orlando Magic forward Paolo Banchero will soon have a sneaker with his logo publicly ...

Nike Basketball athletes of the past and present will ... Jordan stepped onto the NBA All-Star stage for the first time, Jordan Brand will invite the Bay Area to experience what the Brand has ...

Jordan Brand is teaming up with NBA star Paolo Banchero to release a special edition of Paolo Banchero x Jordan Heir “Seattle ...

Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

NBA 2K’s official X handle recently dropped a bombshell that Jordan Brand got BANNED in NBA 2K25 due to reasons beyond their control. Sneakerheads and gamers were rocked by the statement.

In an unprecedented move that has sent shockwaves through college basketball, M. Jordan has reportedly decided to move his ...