Jordan Brand CMO Caitlin Sargent sees the NBA All-Star Game as a key event for building culture and community, and honoring ...

Jalen Hurts earned Super Bowl MVP honors for his work leading the Philadelphia Eagles to a revenge-soaked blowout victory ...

Everyone from Jordan Brand's signature NBA and NFL athletes to Travis Scott and DJ Khaled to Howard University's cheer squad make cameos. The video first went live on Sunday evening and will also ...

Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

Jordan Brand is celebrating Paolo Banchero’s journey from Seattle to the NBA with a special Player Edition of the Heir Series ...

Created with Portland’s Wieden+Kennedy, the 60-second ad featured Oregon-tied athletes Sabrina Ionescu, Jordan Chiles and ...

The NBA All-Star Weekend is a cultural event that brings the global sports, fashion, and entertainment industry together.

Jordan Brand is teaming up with NBA star Paolo Banchero to release a special edition of Paolo Banchero x Jordan Heir “Seattle ...

Orlando Magic forward Paolo Banchero continues to rapidly level up through the basketball world and sneaker industry.

After Hurts and the Philadelphia Eagles defeated the Kansas City Chiefs 40-22 in New Orleans, the Jordan brand returned the favor with a commercial which will leave everyone on their feet and ...

This is not the first time Jordan Brand has had a signature athlete play for the Lakers, but it is easily the most important one. Russell Westbrook and Carmelo Anthony both played for the Lakers ...

The film features Sabrina Ionescu, Jordan Chiles, Caitlin Clark, Sha’Carri Richardson, A’ja Wilson, Sophia Wilson (formerly ...