“What's striking this year is how the Christmas adverts are letting real life in,” said retail expert Kate Hardcastle. TV ...

“Coca-Cola embraces innovation with AI-powered storytelling, bringing beloved holiday traditions and new festive narratives ...

Bonfire Night has been and gone, which means only one thing: it’s time for the festive deluge to begin. Christmas adverts ...

John Lewis, Marks and Spencer’s, Sainsbury’s, and Asda are among the big names bidding to have you reach for your tissues (and maybe wallet) with their mini-movies. It’s a tried and tested Christmas ...