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Marketing is facing heightened internal scrutiny as global brands tighten controls over budgets and messaging amid growing ...
Hilton has rolled out the latest chapter of its "It matters where you stay" brand campaign, featuring Bollywood heavyweight ...
UNICEF has launched a powerful new global campaign to mark the International Day of Play, held on 11 June, spotlighting what ...
M&M’S has launched a new global creative platform, "It's more fun together", as it looks to cement its positioning as a brand that brings people together through humour, chocolate, and its ...
Digital advertising platform and commerce media company Criteo is entering a new chapter with the launch of a refreshed brand ...
Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...
We are at a cusp in digital advertising as Retail Media Networks (“RMN”) are gaining rapid interest from both brands and ...
The Qantas Group announced on Wednesday (11 June) that it will be ceasing the operations of its Singapore-based low-cost ...
Ant International, a fintech company, has announced the launch of a new AI platform targeted at super apps and financial services providers.
When Jetstar Asia announced it would cease operations from 31 July 2025, the message to customers was clear, formal, and immediate. But for many, it was also the first time they had heard of the ...
JINRO is reprising its high-stakes brand play with Netflix’s Squid Game, this time tying up with season three of the global ...
British newspaper The Economist has taken to the streets to remind readers that copywriting is in fact, alive and well.
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