Western markets remain driven by QSRs and furniture retail, while Eastern Canada shows stronger representation from media, ...

The DSP says advertisers are leaning harder into measurable media and the open internet as economic uncertainty pressures ...

Get the latest intel on the Canadian media industry. Pick the plan that is right for you. Cancel anytime. * ...

Get the latest intel on the Canadian media industry. Pick the plan that is right for you. Cancel anytime. * ...

The Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) has launched an enriched reach and frequency (R/F) model within its OOH inventory management and planning tool, Roadmap. The new R/F ...

According to the CBC, 4.5 million Canadians tuned in to CBC News Network from February 1 through 3, making it the most-watched English-language Canadian news network. And the broadcaster’s flagship ...

The company reported $1.53 billion in revenue, with gains led by SMB advertising, lower-funnel products and continued user ...

The company points to AI, commerce partnerships and expanding ad integrations despite softer quarterly results.

The shortlist juries include representation across media, creative and brand experience.

Warner Bros. Pictures Canada is using sliced cars, radio integration and fan-driven contesting to build awareness and earned ...