For the first time in its checkered four-decade history, the ”infomercial” industry last week staged a national conference, complete with awards for excellence, in a bid to move once and for all from ...
On late-night television, actress Meredith Baxter-Birney is speaking with some urgency about a problem “just about every woman” understands – a drawer full of useless makeup. She has invited Ali ...
”Infomercials,” the program-length commercials that populate TV`s late- night airwaves, are evolving from fast-talking sales pitches into sophisticated marketing tools. And while beauty, gadget and ...
Ross Perot's groundbreaking political infomercials could easily be broadcast today. "We're $4.1 trillion in debt. That's a staggering burden to place on our children. It's unconscionable," Perot said ...