Delta Air Lines is making headlines after revealing plans to double down on using AI to dynamically set ticket pricing.

Delta’s personalized AI pricing tech is provided by travel firm Fetcherr, which also partners with Virgin Atlantic, Azul, ...

What is really going on is that the massive airline is phasing in artificial intelligence-powered ticket pricing that may ...

A Utah lawmaker is seeking to prevent companies from setting prices for individuals based on their personal data, after Delta ...

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

In this week’s air travel news, three U.S. senators are demanding that Delta Air Lines answer some pointed questions about ...

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market ...

For more than a year, Delta Air Lines has been exploring how artificial intelligence might revolutionize the way it sets ...