Zee Entertainment Enterprises is betting big on micro-dramas as the next frontier in Indian digital entertainment, revealing a strategic equity partnership with startup Bullet to launch a micro-drama ...

The title of Zee TV's latest primetime offering - Connected Hum Tum - inadvertently spells out the predicament most general entertainment channels (GECs) find themselves in today. Indeed, be it a Sony ...

Zee said that Bullet will be launched within the Zee5 ecosystem, leveraging its strong user base by enabling access to high-quality, bite-sized entertainment directly through the platform. Zee ...

As well, the application has been made available in the UK, UAE, Australia and New Zealand by ZEE New Media, the digital arm of ZEE Network. It will launch in the USA before the end of the quarter.

The Zee Media offshoot will pump in Rs 37.5 million and hopes to close the deal before end 2024. MUMBAI: A news channel company investing in a vernacular dating website! Does that surprise you? Well ...