Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Wikipedia is arguably one of the most well-known brands in the world. Which means you’ve most likely ...

Wikipedia is celebrating its 25th birthday this year, and to commemorate the occasion, the legendary online encyclopedia recently launched a mascot inspired by its iconic puzzle globe logo. But the ...

The Wikipedia puzzle globe is arguably one of the most recognisable logos on the internet, but it turns out the iconic design could've looked very different. In honour of its 25th birthday, the online ...

Whether it’s the Netflix ta-dum, your Apple Mac’s startup chime or the THX Deep Note, a brand’s audio logo can immediately make you feel at home, and might even ...

The Wikipedia logo on Nov. 30, 2019. Less than a month before the launch of Wikipedia, my daughter Kira was born. The two events are connected. Kira was born seriously ill, as she had breathed in ...