BUYING jeans is a nightmare – but it’s even more difficult when you’re petite. But according to thrifty fashionistas, Primark ...

IT can be difficult to find stylish clothes that fit on a budget if you're petite. But one 5ft 2 shopper has revealed a clever hack after stumbling across some Primark denims that were the perfect fit ...

Primark has unveield its first ever fully integrated UK brand campaign – including its debut UK TV spot – to get consumers reconsidering how much they should have to spend to find the perfect pair of ...

Primark has unveiled a new affordable 49-piece adaptive clothing range for men and women which includes wardrobe staples based on Primark’s bestsellers – from trench coats and tees, to jumpers and ...

The 49-piece collection includes wardrobe staples such as jumpers, jeans, T-shirts and trench coats with adaptive features. These include magnetic zippers, hidden openings for tube, stoma or catheter ...

The retailer, which shuns online sales, has garnered the nickname “Primani,” as in Giorgio Armani, for its marriage of fashion and everyday price tags. The Dublin-based chain thinks that formula will ...

Primark is expanding its much anticipated Click and Collect service in selected stores - and Liverpool is one of them. The budget friendly retailer is known and loved for its selection of on-trend ...