WASHINGTON—The Pearl TV coalition today announced two steps it is taking to help TV broadcasters realize more of the monetization potential of ATSC 3.0—one related to advertising and the other aimed ...

WASHINGTON—The reach of ATSC 3.0 services is expected to continue expanding this summer as broadcasters in Minneapolis, Philadelphia, Reno, Nev., and South Bend, Ind., are poised to flip the switch to ...

As ATSC 3.0 (aka NextGen TV) rolls out nationwide, critics are pointing to the implementation of digital rights management via encryption of the over-the-air signal as detrimental to the success of ...

The CEO and Vice Chair of the Consumer Technology Association has rattled radio executives over the last several months for his stance on the AM Radio for Every Vehicle Act and efforts linked with ...

On July 21, RBR+TVBR first shared with readers how “a relatively small number of consumers” had complained about being unable to access NEXTGEN TV signals, delivered via ATSC 3.0 technology. These ...

Pearl TV, the coalition of US broadcast companies transitioning to broadcast technology standard NEXTGEN TV, and iWedia a provider of software solutions for connected TV devices, have launched a ...

WASHINGTON, Dec. 20, 2023 /PRNewswire/ -- Pearl TV, the consortium of U.S. broadcast companies leading the nation's transition to NEXTGEN TV, and its network partners today announced its presence at ...

Pearl TV, the coalition of US broadcast companies transitioning to digital television standard NEXTGEN TV, is claiming major milestones in the rollout of NEXTGEN TV to US households and the broader ...

“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Anne Schelle, managing director of the Pearl TV business alliance. As media ...