Nike has lost market share in the $7.4-billion U.S. running shoe market, which represents about 8% of the footwear market, ...
E-assist shoes, Air jackets and more: Nike unveils daring new products to show it’s innovating again
Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...
When your legs are sore and your breath is short, a slow ascent up a neighborhood hill can feel like a small mountain. Many ...
England players are wearing special foam shoes as they prepare for the World Cup - and it's all about marginal ...
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Nine times that Nike tried to transform footwear
Sportswear giant Nike has repeatedly sought to revolutionise footwear. In this roundup, we collect nine innovative shoes from ...
Have you ever wondered what it feels like to wear the future? That’s exactly the question tech YouTuber Mrwhosetheboss set out to answer when he visited Nike to try their latest top-secret prototype — ...
Nike has built a shoe that guarantees Kevin Durant can shoot hoops all day, and now you can sport the same stamina boosters. Durant, an NBA athlete, never tires. Nicknamed the Slim Reaper, he has ...
At the 2025 Chicago Marathon, Conner Mantz became the greatest long-distance runner in American history … with the help of some unreleased super shoes. White and orange Nike running shoe with mesh ...
— -- One year into her tenure working inside Nike's Innovation Kitchen, where the company's designers dream up the future, Tiffany Beers was given an assignment: Figure out how to make a real, ...
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