Meme marketing might not be for everyone, but for some target audiences, it might just do the trick. In a world of ad blockers and fake news, customers are increasingly wary of direct advertising ...

Today’s teens are uniquely equipped to tune out ads. For a while, Instagram influencers seemed like the perfect solution, but the sponsored influencer posts that flooded social media lacked ...

In trying to reach a younger demographic of up-and-coming consumers and business owners, including millennials and Gen Zers, it's important to speak their language and use forms of communication that ...

When Coldplay announced its January 2025 concert dates for India earlier in April, the declaration sent their fans -into a frenzy within hours. From making content about the best seats in the stadium ...

More Cowbell, Grumpy Cat, Rebecca Black’s “Friday” Song; you’ve seen these mega popular memes of the past go viral all across social media. It might make you wonder how you can use popular memes to ...

'OhsoFunny' is for brands looking to leverage the power of memes in their marketing campaigns. Advertisment OpraahFx, an influencer marketing and talent management firm, introduces a dedicated meme ...

Here’s the million dollar question: What is it that turns an idea into an internet meme? First, a definition: Memes – and particularly internet memes – refer to a story, a quote, a phrase, an image or ...

Collage by Shubhra Dey While memes have been flooding our ‘socials’ for years, it was only during and after the pandemic that they became the language the internet wanted to use. In 2022, consulting ...

Author’s note: This post will be the first in a series of posts about meme marketing. Yes, of course cats will be involved. Enjoy! There was a time when I thought that memes were nothing but photos ...