Winter needs more color! The gray, cloudy, leafless landscape can bring your mood down, and all you want to do is hibernate.

A bright, bold red lip is trending for fall 2024! Karen Helton, owner of Kiss N’ Makeup, visited with Studio 512 to share some tips on selecting – and applying – your perfect shade. Karen’s personal ...

Whether you're looking to draw more attention to your lips, or just polish up your go-to lipstick look, there are plenty of ...

The 65-year-old makeup pro recommends using a creamy lip liner to make lips “look as full as possible.” You might be wondering: Is lip liner really necessary in your makeup routine? The answer is yes, ...

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links within the story You can learn more about that process here. Yahoo Inc. may ...

Experts share their top tips for creating the ultimate shimmery and bold Diwali makeup look, plus their product recommendations for achieving it.

Regardless of your skill level, lip liner stains are a fool-proof way to achieve a sharp or blurred look that stays put ...

“The pigments in lip stains sink into the skin instead of just sitting on top like a lipstick,” says makeup artist Dani Kimiko Vincent. That means they won’t smudge or transfer, and they can even ...

Lipstick is more than just makeup — it’s a statement of confidence and personality. For those with fair skin, choosing the right lipstick shade can enhance natural features, brighten the ...

When it comes to makeup for mature skin, the right lipstick is one of the most impactful products we can apply for a more lively, vibrant look. But finding the best ...

If your quest for full lips has led you to research the best lip plumpers, you’re in luck: We’ve got all the info you need right here. For Prevention, I tested seven different lip plumping products, ...