While the Jordan brand has been around since 1997, the University of Michigan made sports history by becoming the first college football program to wear the brand for its uniform.

Over the past two months, Jordan Brand has had the sneaker industry in a mismatch and there is no help-side defense coming. The iconic brand kicked off its "40 Years of Greatness" campaign on ...

After Hurts and the Philadelphia Eagles defeated the Kansas City Chiefs 40-22 in New Orleans, the Jordan brand returned the favor with a commercial which will leave everyone on their feet and ...

Jordan Brand Releases Collectors Duffle for Sneakerheads. As sneaker enthusiasts crave the kicks as much as they do the act of storing and carrying them around, Jordan Brand recognized this demand ...

Nike's plan to open a World of Flight store in Center City — the first outpost in the United States for the Jordan Brand shop — appears to be moving forward after the city approved the company ...

A new Jordan Brand advertisement features new Los Angeles Lakers superstar Luka Dončić officially moving on from his Dallas Mavericks days. The ad shows Dončić (or an actor playing Dončić ...

The best way to commemorate Jalen Hurts', Super Bowl MVP performance was a Jordan Brand ad reminding people "Love, Hurts". It was so easy to hate on Jalen Hurts. He didn’t look like an elite ...