Inspired by the growing popularity of head spas and scalp-focused treatments, Japanese hairbrushes are designed to support ...

J-beauty haircare puts scalp health first and it is officially having its mainstream moment right now.

If it feels like everyone on your social feed went to Tokyo this year, you’re not imagining it. Japan has become one of the premier destinations—not just for travel enthusiasts, but for beauty ...

Even shoppers with psoriasis and thick hair are using it ...

Kiwabi, a premium Japanese scalp and hair care brand, is redefining luxury hair wellness as it expands into the U.S. market. Known for blending centuries-old Japanese beauty traditions with modern ...

Just washing your hair at least once or twice a week, even with fancy hair washes, isn’t enough to keep it healthy. One must know the right techniques to wash it and sometimes, keeping it minimal ...

Japanese hair straightening, AKA "thermal reconditioning treatment," videos have been popping up across my social media timelines, but what is it exactly? The end results look similar to a relaxer, ...