Danielle Krischik, author of The Story Effect, notes that assuming storytelling is just a performance skill is limiting.

Storytelling takes what people already know and brings them in to engage them and evoke memory and emotion. It helps people make sense of events, actions and aspirations, while helping them interpret ...

Scroll through any marketing feed and you’ll find the word “storytelling” dropped like seasoning—sometimes insightful, often generic. Everyone agrees it’s powerful. Few agree on what it actually means ...

“I had a real love for Homer, not the yellow guy on TV, the author of ancient Greek literature,” says Tas as he talks about his childhood. With a love for Latin and Greek history, Tas grew up in Essex ...

David Kativu, creative director at Hot Neon Learning, speaks to the crowd at YYC DataCon. – Photo by Paulina Ochoa, Digital Journal David Kativu, creative director at Hot Neon Learning, speaks to the ...

What makes one presentation unforgettable while another fades into obscurity? The answer often lies in the art of storytelling—and in today’s data-driven world, this art has taken on a new form.

In today's crowded, noisy marketplace, trust is dwindling. Consumers are bombarded with ads, tired of empty promises and craving something real. They don't want more polished sales language — they ...

In today’s fast-paced business environment, the ability to influence and lead effectively sets top professionals apart. One of the most powerful tools at your disposal is storytelling. Understanding ...

Episode Audio At NAMI, we know that sharing stories about mental health conditions helps reduce stigma still held by far too many. In this episode, NAMI ...