Heinz has unveiled a global platform celebrating the “irrational love” people have for the brand, inspired by true events. This marks the first time in the brand’s 150-year history that Heinz has been ...

Heinz, a condiment brand, released an anthem inspired by true stories to reveal the lengths fans in the US go to for the ketchup brand. Facing decaying share, record global inflation and increased ...

Heinz, which launched the 150-year-old brand’s first global platform last year, is introducing a new campaign, building on the “Inspired By” format. Working with Wieden + Kennedy New York, the latest ...