With Google’s latest redesign grouping ads under a single “Sponsored Results” header and offering a hide option, brands are ...
Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences.
Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...
Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.
Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...
Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.
Google is rolling out a series of changes to its Search and Discover pages, the company shared across multiple announcements. The updates will bring new AI-powered features to these key destinations, ...
Parent company Alphabet delivered its first-ever $100 billion quarter, with AI supporting ad relevancy, performance and ...
Trusted by leading brands across retail, finance, pharma, travel, and technology, Adthena combines cutting-edge technology with a world-class team of experts. This partnership helps customers ...
Amazon unexpectedly pulled out of Google Shopping auctions in late July, shaking up paid search. Retailers quickly filled the gap, driving stronger click growth and easing ad costs across Google and ...
Google Ad spending grew 9% while Microsoft Ads saw stronger 17% growth and PMax campaigns showed deteriorating performance, Tinuiti reports. Google search ad spending grew 9% year over year in Q1 2025 ...
Google releases its first AI-generated TV ad that's reportedly made with Veo 3. This commercial highlights the AI Mode in ...