Icon’s vehicles are all about subtlety, but its new, $450,000 Ford Bronco EV takes that to the nth degree. “You swore you’d never do another EV,” I said, helpfully reminding him. “We’ve had many ...

Here comes ICON's latest creation. It is the two-tone blue Old School Edition Bronco dressed up to the nines by restoration specialists ICON 4x4, which do the job without altering the model's DNA.

Forget what you know about battery-swapped electric restomods. Icon's new Bronco even has OTA updates. There’s no shortage of electric restomods on the market these days. For enough green, companies ...

For years, Icon 4×4 has been quietly setting the gold standard for restomodded Ford Broncos, fusing vintage charm with modern hardware in a way few shops can match. But in an industry increasingly ...

ICON invited us up to its office in Chatsworth, CA, to have a chat with its founder, Jonathan Ward, and to take a quick spin in its bonkers new Bronco EV restomod. Jonathan Ward is stuck in the past.

CULVER CITY, Calif. (KABC) -- Ford has had pretty good success with one of its recent moves: bringing back the Bronco. Dealers can't keep them in stock, and the nostalgia factor is one of the reasons.

Since pulling the wraps off the sixth-generation Bronco back in 2021, Ford has only doubled down on the legacy 4×4, whipping up one-offs, concepts and design studies as a means to prove the platform’s ...