Discover how demographic data, including age, race, education, gender, and more, can enhance marketing strategies and help businesses plan for consumer trends.

Economic stories are often built on data. This information can shape how the public understands financial conditions, government policy and business performance. But in our data-saturated information ...

Census data are used by many in the private sector, by for-and not-for-profit organizations. Retail establishments and restaurants, banks and other financial institutions, media and advertising, ...

UB departments and programs may consider collecting demographic data via surveys, Formstack, Google Forms, UB Marketplace, paper forms or other methods. At the same time, this information is ...

Last fall, a slew of highly selective institutions released incoming class data showing the impacts of the first admissions cycles since the Supreme Court banned affirmative action. The data varied ...

Ending the New Zealand census as we’ve known it will save money – it was “no longer financially viable”, according to Statistics Minister Shane Reti – but the true cost of those savings could be ...