The Army has delisted its advertising campaign titled "The Calling" on YouTube, making it harder to find the videos on the platform. The 2021 effort to court potential applicants from LGBTQ+ and other ...
The Army should spend more on television advertisements and less on signing bonuses in its drive to attract new soldiers, according to a study released this week amid an ongoing recruiting crisis in ...
Seeking to reverse a decline in recruiting numbers, the U.S. Army has launched a new billion-dollar advertising campaign. Farai Chideya talks with marketing and consumer expert Adam Hanft about the ...
The 60-second spot, ‘Nothing Can Do What a Soldier Can Do,’ is part of the ‘This Is Belonging’ campaign, and is directed by MJZ’s Nicolai Fuglsig. It shows a dystopian future where a robotic soldier ...
The new recruitment initiative — iced after Majors’ Mar. 25 arrest for an alleged assault — had aimed to enlist Gen Z, for whom “patriotism doesn’t really play.” By Gary Baum Senior Writer In the days ...
A new Army commercial launched last weekend evokes a familiar feeling for new soldiers and even most young people – anticipation, or even fear, of what’s to come. On Nov. 4, the Army released “Jump,” ...
The Army is proceeding with the exclusion of Jonathan Majors from its upcoming slate of new ads after his recent arrest for alleged assault. Sources have confirmed that the Army is close to releasing ...
A version of this story appeared in the daily Threat Status newsletter from The Washington Times. Click here to receive Threat Status delivered directly to your inbox each weekday. OPINION: For most ...
Aug 3 (Reuters) - Advertisements offering an immediate payment of over $5,000 for joining the Russian army have began popping up on the screens of Kazakh internet users amid the escalating Ukrainian ...
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