Brian Rolapp, one of the architects of the NFL’s rise to dominance as a media property, has segued to the non-contact sport of golf as CEO of the PGA Tour. The former Chief Media and Business Officer of the NFL will replace onetime IMG exec Jay Monahan in the role.

The fourth commissioner in PGA Tour history, Monahan will be remembered for being in charge during the advent of the rival LIV Golf league, which backed by Saudi Arabia's Public Investment Fund, poached some of the biggest stars in the game like Jon Rahm, Bryson DeChambeau and Brooks Koepka.

The PGA Tour will undergo a change in leadership over the next year that has the approval of legendary golfer Tiger Woods.